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Widget
Goxee Widget Overview & Installation Guide
The Goxee Widget was created for dealers who use Goxee CRM and tools, but do not use Goxee as their website provider.
Once installed on your website, the widget adds an additional Goxee-powered layer to your existing site. This allows you to use some of the same powerful tools available on Goxee websites, including:
Tracking
Text-Us Chat
Interactive Showcase
Vehicle Listing Thumbnails
Widget Installation
Before installing the widget, your website domain must be verified with Goxee.
To verify your domain, use the search bar at the top right of your CRM and search for:
"Verify Domain"
Then follow the instructions provided.
Once your domain has been verified, go to your CRM Settings and turn on the widget.
After the widget is enabled, add the following code inside the HEAD section of your website:
<script id="gxw" src="//gxde.co/w.js"></script>
Important: This script must be added once on every page of your website.
If you are not familiar with coding or do not have access to your website files, copy this article and send it to your website provider so they can install it for you.
Tracking
The Tracking feature allows you to use Goxee Tracking URLs to better measure website activity and conversions, even when shoppers arrive from third-party platforms such as CarGurus, AutoTrader, Craigslist, Facebook, or other advertising sources.
When a shopper visits your website through a Goxee Tracking URL, the widget can automatically replace your website’s sales phone number with the tracking phone number connected to that traffic source.
The widget also places a tracking cookie on the shopper’s device. This cookie can remain active for up to 90 days from the time tracking begins.
This helps your dealership better understand how each marketing source contributes to:
Cost per lead
Cost per finance application
Cost per sale
Overall return on investment
By tracking shoppers over time, Goxee helps give your dealership a more accurate view of which advertising sources are truly producing results.
Text-Us Chat
The Text-Us Chat feature appears at the bottom right of your website.
It allows shoppers to quickly contact your dealership through a simple chat experience designed to collect their phone number and start a conversation.
When a lead is submitted through the Text-Us Chat, it is sent directly into your Goxee CRM. The lead source will be marked as Text-Us, allowing you to clearly see that the lead came from the website chat box.
This helps your dealership capture more opportunities from shoppers who may not be ready to call, but are willing to start a conversation by text.
Interactive Showcase
For Vehicle Detail Pages, also known as VDPs, the Goxee Widget can display an Interactive Showcase.
The Interactive Showcase presents the vehicle’s photos, slideshow, and available 360° content directly inside your website’s VDP.
To embed the Interactive Showcase, add the following container to the vehicle detail page:
<div class="gxview" data-vin="XXXXXXXXXXXXXXXXX"></div>
Important: Replace XXXXXXXXXXXXXXXXX with the correct VIN for that vehicle.
The data-vin value must match the vehicle’s VIN in Goxee so the widget can load the correct photos and 360° content.
Thumbnail for Inventory Listings
For inventory listing pages, the Goxee Widget can display a vehicle thumbnail using the first photo available for that vehicle.
This can be used inside each vehicle listing item on your inventory page.
To embed the thumbnail, add the following container inside the listing item:
<div class="gxthumb" data-vin="XXXXXXXXXXXXXXXXX"></div>
Important: Replace XXXXXXXXXXXXXXXXX with the correct VIN for that vehicle.
The data-vin value must be populated correctly so the widget can display the correct vehicle thumbnail.
Summary
The Goxee Widget allows dealers who use a third-party website provider to still take advantage of important Goxee tools directly on their existing website.
With one widget installation, your dealership can enable tracking, Text-Us Chat, Interactive Showcase, and listing thumbnails, helping you improve lead capture, measure marketing performance, and create a better shopping experience for your customers.
